Playstation recently announced that they will soon begin a sales push of their consoles in Latin America starting with Chile, Argentina and Colombia

Ian Jackson says: “‬the significance of the Latin America market is huge.‭ ‬Obviously from a population standpoint I don’t think it’s a big secret that this is a huge opportunity.‭ ‬We will put a number of resources in place to cater to that market.‭”

He added: “Just based on the sheer size of‭ [‬Latin America‭]‬,‭” ‬he added,‭ “‬the number of countries there and the size of the population,‭ ‬long-term it has a very good opportunity to be bigger for SCEA than the Canadian market was.‭”